Financial Planning & Advice as a Service

Connecting Advisors, Institutions & Consumers

We believe the future of advice is one fully integrated platform giving financial planners and advisors a single source of truth for financial data and a platform that delivers faster, accurate and personalised advice to their clients.

Finerty Financial Advice Platform Interface Preview

TRUSTED BY LEADING WEALTH MANAGERS & FINANCIAL INSTITUTIONS

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Prime logoTrustpilot logoWebflow logoAirbnb logoTina logoStackoverflow logomistral logo
Prime logoTrustpilot logoWebflow logoAirbnb logoTina logoStackoverflow logomistral logo
Prime logoTrustpilot logoWebflow logoAirbnb logoTina logoStackoverflow logomistral logo
01

THE INDUSTRY FRICTION & LEGACY PROCESSES

Financial data shouldn't slow
advice or product sales

Today, financial advisors and institutions spend 90% of their time manually requesting, chasing, and rekeying data across disconnected systems.

Letters of Authority · Change of Agency · Pension Transfers · Data Collection
02

FRAGMENTED WORKFLOWS & MANUAL BOTTLENECKS

Still Handled Through
PDFs, Emails & Paperwork

Manual LOA forms, legacy pension transfer requests, and static spreadsheets cause weeks of unnecessary delays and human error.

PDF Forms · Email Back-and-Forth · Rekeying Errors · Slow Turnarounds
03

THE INDUSTRY IMPACT & UNSCALABLE SYSTEMS

Legacy Systems Cannot Scale
To Meet Client Demand

As regulation and client expectations evolve, human staff and legacy infrastructure rising operational costs lead to poor client experience.

Rising Operational Costs · Increased Compliance Risk · Poor Client Experience
04

INTRODUCING FINERTY

Finance
Finerty
Unlocking Open Financial Data & Proprietary AI for Modern Wealth Managers.
Single Source of Truth · Automated Data Collection · Instant Advice Execution

INTRODUCING FINERTY

Unlocking Open Financial Data
& Proprietary AI

Finerty provides a plug-and-play solution giving advisors a single source of truth for financial data, faster onboarding, and better advice.

The Result?

  • Faster onboarding
  • Better advice
  • Lower operational cost
  • Improved client experience
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OUR PLATFORM

Unlocking the power of
Open Financial Data and AI

for Financial Planners, Advisors and Financial Institutions

Finerty provides a grey-labelled solution for financial planners and advisors to plug and play.

01 · DATA AGGREGATION

Finerty's Aggregated Data (A single source of truth)

We make onboarding easy for consumers, enabling them to securely connect their financial accounts using open banking and open finance and to define their financial goals — 20,000x faster than traditional methods today.

02 · AI ANALYSIS

Trusted financial planning and analysis engine

Our proprietary AI isn't just an LLM; it combines rules-based financial planning expertise with advanced analysis to evaluate hundreds of scenarios in real time. It considers client finances, goals, risk tolerance, and preferences, surfacing actionable insights, projections and graphs directly in the advisor dashboard.

03 · SCENARIO PLANNING

Execution-ready Financial Planning

Financial plans are built in minutes, not weeks, with prioritised and optimised scenarios advisors can present confidently and automated statements of suitability compliance teams can support. Integrated product and provider connections help seamlessly execute the recommended plan.

04 · INTEGRATED CRM

Neo-CRM, with integration to Financial Institutions

Our next-generation CRM provides insights, prioritisation and automates legacy workflow processes, saving firms hours otherwise spent on low-value tasks. Finerty's platform seamlessly onboards customers and ensures the advisor is up to date with pipeline, work-in-progress and case management across the team. Our embedded tools utilise cleansed data within the neo-CRM to ensure you don't need to re-key data across multiple external systems and tools to get the job done.

FEATURES

Financial Data Shouldn't Slow Advice or Product Sales

Today, financial advisors and institutions spend countless hours manually requesting, chasing, and rekeying information that already exists digitally across the financial ecosystem.

digital_loa_consent.pdf
Consent recorded instantly using secure, digital signatures.
open_finance_auth.json
Compliant digital authorization for pension and investment sync.
client_mandate_verified.pdf
Smart contract-verified digital mandate with provider.
digital_factfind_consent.pdf
Secure consumer declaration and goal authorization.
consent_audit_trail.json
Tamper-proof compliance log stored securely on server.
digital_loa_consent.pdf
Consent recorded instantly using secure, digital signatures.
open_finance_auth.json
Compliant digital authorization for pension and investment sync.
client_mandate_verified.pdf
Smart contract-verified digital mandate with provider.
digital_factfind_consent.pdf
Secure consumer declaration and goal authorization.
consent_audit_trail.json
Tamper-proof compliance log stored securely on server.
digital_loa_consent.pdf
Consent recorded instantly using secure, digital signatures.
open_finance_auth.json
Compliant digital authorization for pension and investment sync.
client_mandate_verified.pdf
Smart contract-verified digital mandate with provider.
digital_factfind_consent.pdf
Secure consumer declaration and goal authorization.
consent_audit_trail.json
Tamper-proof compliance log stored securely on server.
digital_loa_consent.pdf
Consent recorded instantly using secure, digital signatures.
open_finance_auth.json
Compliant digital authorization for pension and investment sync.
client_mandate_verified.pdf
Smart contract-verified digital mandate with provider.
digital_factfind_consent.pdf
Secure consumer declaration and goal authorization.
consent_audit_trail.json
Tamper-proof compliance log stored securely on server.

Automated, consent-driven data access

Secure consumer authorisation through compliant digital consent journeys.

🏦
Pension Data Synced·10s ago

Aviva Pension -> updated successfully

Real-time requests issued directly to providers

Data requests sent instantly to financial institutions without manual intervention.

Aggregated financial picture

Complete view across products and institutions in one unified platform.

200 OK
201 Created
202 Accepted
Waiting

Secure API connectivity

Modular integration with existing technology stacks and workflows.

TOP VISIONARIES

Jensen Huang
Investor
Participant 1

Jensen Huang

CEO, NVIDIA

"The speed of data aggregation and clarity is incredible."

Sam Altman
Customer
Participant 1

Sam Altman

CEO, OpenAI

"Finerty transforms financial advice with AI and open data."

Elon Musk
Partner
Participant 1

Elon Musk

CEO, X Corp

"Real-time financial data access across institutions is revolutionary."

Unlocking Open Financial Data & AI

The Future of Advice

One fully integrated platform giving financial planners and advisors a single source of truth for financial data to deliver faster, accurate, and personalised advice.

Client Data Points Synced
0 +12.5%
Automated Data Access

Automated Data Access

Secure consumer authorisation through compliant digital consent journeys.

Real-Time Provider Requests

Real-Time Provider Requests

Data requests sent instantly to financial institutions without manual intervention.

Aggregated Financial Picture

Aggregated Financial Picture

Complete view across products and institutions in one unified platform with modular API connectivity.

Open Financial Data & AI Architecture

How Finerty Works

Three steps to connect Advisors, Financial Institutions & Consumers with real-time financial planning and advice.

01Phase One

Finerty's Aggregated Data

A single source of truth for financial data. We make onboarding easy for consumers, enabling them to securely connect their financial accounts using open banking and open finance and to define their financial goals — 20,000x faster than traditional methods today.

Open Banking & FinanceConsumer Accounts
20,000x Faster
Single Source of TruthData Aggregated

Customer Feedback

Here's what industry leaders are saying after seeing the product in action

Unlocking the power of Open Financial Data and AI for Advisors, Planners & Institutions.

"We need this platform yesterday. The ability to seamlessly aggregate client data across multiple financial institutions and immediately run optimized planning scenarios is an absolute game-changer for our advisory workflow."

MD

Managing Director

Wealth Advisory Firm

"This solves multiple critical pain points for the wealth industry. From secure digital consent to real-time provider execution, the entire architecture is robust, compliant, and phenomenally well-engineered."

C

CTO

WealthTech Advisory Group

"It's truly like the Apple version of financial planning software. The intuitive design combined with powerful open finance connectivity creates a user experience that is lightyears ahead of legacy systems."

HoI

Head of Innovation

Open Finance Provider

"It's incredibly refreshing to see financial technology built by people who actually understand the nuances of what we need on the ground. The AI-driven scenario planning alone saves me hours of prep time."

SFP

Senior Financial Planner

Advisory Practice

"I really like it from both the customer and advisor side. The client onboarding journey is frictionless, and the backend dashboard gives us exactly the actionable insights we need without any clutter."

WMD

Wealth Management Director

Financial Services

"This is badly needed — we've been outsourcing this manual data collection and compliance task overseas for years. Finerty automates the heavy lifting so our advisors can focus strictly on client relationships."

HoO

Head of Operations

Financial Institution

"I'm absolutely in love with the product. Having a unified single source of truth for my clients' finances means I can provide much more accurate, personalized advice faster than ever before."

IFA

Independent Financial Advisor

Private Wealth

"We need this platform yesterday. The ability to seamlessly aggregate client data across multiple financial institutions and immediately run optimized planning scenarios is an absolute game-changer for our advisory workflow."

MD

Managing Director

Wealth Advisory Firm

"This solves multiple critical pain points for the wealth industry. From secure digital consent to real-time provider execution, the entire architecture is robust, compliant, and phenomenally well-engineered."

C

CTO

WealthTech Advisory Group

"It's truly like the Apple version of financial planning software. The intuitive design combined with powerful open finance connectivity creates a user experience that is lightyears ahead of legacy systems."

HoI

Head of Innovation

Open Finance Provider

"We need this platform yesterday. The ability to seamlessly aggregate client data across multiple financial institutions and immediately run optimized planning scenarios is an absolute game-changer for our advisory workflow."

MD

Managing Director

Wealth Advisory Firm

"This solves multiple critical pain points for the wealth industry. From secure digital consent to real-time provider execution, the entire architecture is robust, compliant, and phenomenally well-engineered."

C

CTO

WealthTech Advisory Group

"It's truly like the Apple version of financial planning software. The intuitive design combined with powerful open finance connectivity creates a user experience that is lightyears ahead of legacy systems."

HoI

Head of Innovation

Open Finance Provider

"It's incredibly refreshing to see financial technology built by people who actually understand the nuances of what we need on the ground. The AI-driven scenario planning alone saves me hours of prep time."

SFP

Senior Financial Planner

Advisory Practice

"I really like it from both the customer and advisor side. The client onboarding journey is frictionless, and the backend dashboard gives us exactly the actionable insights we need without any clutter."

WMD

Wealth Management Director

Financial Services

"This is badly needed — we've been outsourcing this manual data collection and compliance task overseas for years. Finerty automates the heavy lifting so our advisors can focus strictly on client relationships."

HoO

Head of Operations

Financial Institution

"I'm absolutely in love with the product. Having a unified single source of truth for my clients' finances means I can provide much more accurate, personalized advice faster than ever before."

IFA

Independent Financial Advisor

Private Wealth

"We need this platform yesterday. The ability to seamlessly aggregate client data across multiple financial institutions and immediately run optimized planning scenarios is an absolute game-changer for our advisory workflow."

MD

Managing Director

Wealth Advisory Firm

"This solves multiple critical pain points for the wealth industry. From secure digital consent to real-time provider execution, the entire architecture is robust, compliant, and phenomenally well-engineered."

C

CTO

WealthTech Advisory Group

"It's truly like the Apple version of financial planning software. The intuitive design combined with powerful open finance connectivity creates a user experience that is lightyears ahead of legacy systems."

HoI

Head of Innovation

Open Finance Provider

For Consumers & Advisors

Client Dashboard: Designed to Deliver Real Impact

Gives the consumer a digital dashboard to interact with their advisor so they can understand, manage and control their financial data and accounts.

Consumer Experience

Frictionless Advice & Financial Control

  • Clients can connect and share access to their data in less than 3 minutes
  • Financial control and confidence for every consumer
  • Faster access to accurate advice and tailored financial products
  • Eliminates paperwork & cognitive overload completely
  • Frictionless experience for advisors and clients alike
40%'Busy work' task automation
19,500xFaster access to financial data
30%Higher win rates using Finerty
+250%Increased output for advisors

Open Finance

Preparing for Open Finance

Open Finance will soon extend the principles of Open Banking across pensions, investments, insurance, debt, and asset management.

Technology

Built For Speed

Frontend powered by React and Next.js for a responsive user interface. Backend crafted using Go's Standard Library — zero third-party frameworks. We compiled everything into single-binary efficiency to deliver sub-millisecond encryption and decryption routines. Simple. Raw. Fast.

Contact

Get in Touch

Have a question, feedback, or need help with Open Financial Data & AI? We're here to help.

Request a Demo

Ready to Transform Your Financial Data Operations?

See how Finerty can help you deliver faster, more accurate financial services.